Andy Murray’s Radical Job Switch

Today, HEAD Tennis released a new communication campaign featuring Andy Murray and his new YouTek IG Radical Pro racquet. The new campaign is a short film in which Andy thinks about what kind of creative job he could have had, if he hadn’t become a pro tennis player.

HEAD also invites all tennis fans to visit its Official Facebook Page now and win the once in a life time opportunity to switch their job and be a tennis pro for one day – together with Andy of course!

Watch and enjoy!

[yframe url=’http://www.youtube.com/watch?v=LBRy4HfDuxc’]

A deeper dive into second serve statistics

The two most widely reported second serve statistics in professional tennis are the number of double faults a player hit, and their second serve winning percentage. If we’re trying to understand the effectiveness of a particular player’s second serve, relying only on those statistics has significant drawbacks. Article by Michal Kokta.

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